Dana: UFC 229 Can Beat May-Mac PPV Number
At Thursday’s press conference, Dana White told reporters that Saturday’s UFC 229 is trending higher than Conor McGregor’s 2017 boxing match against Floyd Mayweather.
White cites that social engagement is at an all-time high for the event, and that the current Pay-Per-View buys are trending higher than he’s ever seen.
“Well, let me put it to you this way: We’re trending between 2.6 and 3 million, right?” White said in an interview with TMZ Sports. “But, everything is trending, killing Mayweather/McGregor – the numbers. I’ll give you an example, one small example: UFC Embedded, the first episode with Mayweather & McGregor, did 800,000 views in 24 hours. This one did 1.7 million in 24 hours. It’s just, all numbers like that are just double what we did on May/Mac. What does that mean for PPV? I don’t know, we’re going to find out.
“The thing that scares me about PPV: All you PPV fans, if you know you’re going to buy the fight? Buy it now,” White warned. “Buy it now. Just go on your TV and order it. Because, what happens is, you get so many people trying to order at the same time, these systems crash. Whether you’re buying it on OTT, or you’re buying it on cable or satellite, do it now. I’m sure you’ve been there before; tried to order it the night of and these guys don’t have their shit together and everything crashes, and you can’t order the fight.”
When asked if McGregor could make the same amount of money as his former boxing opponent, Floyd Mayweather, White replied, “of course he can.”
“You start to look at the PPV numbers for Conor McGregor, he’s one of the biggest PPV draws of all time. If you look at how long… Floyd Mayweather was around for 28 years. He didn’t start to make that big money ‘til the end of his career. Conor McGregor has been doing it his whole career.”
Initial Quotes: Bloody Elbow