Mayweather-McGregor Boosts Fox Boxing Programs
Floyd Mayweather and Conor McGregor are both claiming big paydays following their Aug. 26 pay-per-view superfight, and the likes of UFC President Dana White and Showtime are liking the direction the pay-per-view numbers are heading in. And it looks like Fox will also share a piece of the success.
The Mayweather vs. McGregor prelims on Fox posted 2.568 million viewers across Fox, Fox Deportes and the Fox Sports Go app, according to a press release. The Fox viewership alone had 2.438 million viewers, Fox’s most-viewed boxing event since January 2016, and 71 percent above the 2017 average to-date of boxing events on the network.
The telecast peaked at just over three million viewers between 8:45 and 9 p.m., towards the end of the Yordenis Ugas-Thomas Dulorme prelim bout.
The Mayweather-McGregor Postfight Show following the event was Fox Sports 1’s second-most watched event of the week, drawing 368,000 viewers. The Mayweather-McGregor Weigh-in Show one day earlier was the network’s fourth-most watched event of the week, with 287,000 viewers.
Right behind the weigh-in show’s ranking was the Premier Boxing Champions (PBC) card that aired days earlier. With 269,000 viewers, it was a 35 percent gain over the lone card on the network last August. Among adults 18-49, it was up 174 percent.