Spike TV – PBC Deal Comes to Conclusion
Two years ago Premier Boxing Champions and Spike TV announced a partnership to bring dozens of boxing events to the cable network. That deal has now ended, lasting for 17 total events since March of 2015, ESPN’s Dan Rafael has reported.
According to ESPN, Spike and PBC’s deal had an option for a third year of partnership, which never came to fruition. At the time that Spike invested in PBC it was meant to be one of their three combat sport cornerstones on Friday night, joining Bellator MMA and GLORY Kickboxing.
Spike’s spokeman David Schwartz explained to Rafael why Spike did not move forward with the PBC deal:
"Schwarz said the reason Spike did not seek to continue its commitment to PBC was twofold: a general dissatisfaction with the quality of cards being provided by PBC founder Al Haymon, as well as the decision to more heavily support Bellator MMA. Viacom, Spike’s parent company, owns Bellator."
Schwartz did tell ESPN, however, that Spike maintained a speaking relationship with PBC boss Al Haymon and were willing to consider any boxing promoter in the future, as long as they get the right fights.
"Spike aired a PBC fight a few months back [in January]. We have a great relationship and running dialogue with Al and the PBC," Schwarz told ESPN. "Our focus is on Bellator right now, but if the right fight arises we are all ears."
The final PBC on Spike bout came in January of this year, featuring junior middleweight titlist Erislandy Lara’s easy win over Yuri Foreman. That fight was symbolic of Spike’s issue with the fights being put on and why they did not look to continue the parternship: many of the featured main events were mismatches rather than compelling or close fights.