The Swedish Muay Thai event series entitled “Muay Thai for Life Series” recently announced via SoMe that they’ve secured a deal with DAZN:
On September the 10th, Muay Thai For Life Series made history as the first Muay Thai show on DAZN – One of the biggest #broadcasting and sports providers in the world – with millions of subscribers.Watch MTFL 3.0 on anytime on DAZN – Subscribe now.
Eleven days after the Swedish promotion posted about their collaboration with DAZN, a Tweet was published by DAZN about streaming rights to KOK and all of their different brands (boxing, Kickboxing & Muay Thai and MMA):
As the global home of fight sports, #DAZN is further expanding an already stacked schedule with a new deal with Prime Fight for broadcast rights to @KOKWorldGP, #MMABushido, and #DreamBoxing from Oct. '22 to Oct. '25 all around the world (excl. Estonia, Latvia, Lithuania).
— DAZN (@dazngroup) September 30, 2022
This is great news for the sports of Kickboxing and Muay Thai, which seems to be in a new golden age, with THAI FIGHT, ONE Championship, Lumpinee Boxing Stadium and Rajadamnern Stadium all investing in shows, marketing, TV-distribution and focusing on the international audience.