Keith Lee has found success outside of the combat sports world.
To the MMA community, Lee is a former Bellator featherweight competitor. But, to the rest of the world, Lee is a popular TikTok food critic. Last week, he changed Frankensons Pizzeria’s business for the better.
How about some good feels in the MMA space?
— Matthew Wells (@MrMWells) January 8, 2023
Lee — the younger brother of ex-UFC lightweight contender Kevin Lee – explained in his video review that an employee from the new Las Vegas pizzeria was struggling with business.
In the five-minute video, Lee tries Frankenson’s fries, wings, sandwich, pizza and burger. He described the wings as one of the best wings he’s “ever” had.
And just days later, the pizzeria’s phone couldn’t stop ringing.
That’s what owner Frank Steele told local news outlet KTNV. It got busy just hours after Lee posted his review.
“It’s been overwhelming. It’s been a blessing. This restaurant has been a dream of mine for 30 years,” Steele said, tearing up.
Lee has said on his account that his goal is to highlight small businesses.
The younger Lee brother last fought in Bellator in August 2021 where he lost to Jornel Lugo by technical submission. He had suffered a unanimous decision loss before that to Raufeon Stots.
Lee debuted in Bellator in February 2020 and won his two first fights.