Frank Warren Warns PPV Price Increase On Tyson Fury Vs. Oleksandr Usyk
Fury's last PPV did only 200,000 buys.
The price to watch Tyson Fury take on Oleksandr Usyk will be a bit expensive.
That’s according to Fury’s co-promoter, Frank Warren, who said that he’s “sure” the price will go up for the Brit and Ukrainian’s undisputed heavyweight title fight.
“It depends what the structure of the deal is,” Warren said.
“If they [the broadcaster] put up some sort of guarantees, then they’re looking to recover their guarantees, which will determine the price.
“If there isn’t a guarantee and it’s done on a share basis, then again that determines what the price will be.”
Regarding whether a potential Fury vs Usyk fight would see the price increase further, Warren said: “Oh yeah. With the four belts on the line – without discussing it with anyone, yeah, I’m sure the price will go up.
“The same as if Tyson would have fought Anthony Joshua, the price would go up. They are the two big money fights.”
Fury recently defended his WBC belt against old rival Derek Chisora, which he won by stoppage. When the pay-per-view price of that was revealed, there was a lot of backlash. It cost UK fans a record £27.95 on BT Sport.
That fight did 200,000 pay-per-view buys. Usyk vs. Anthony Joshua 2 had over 1.2 million buys.
Fury-Usyk is expected to happen on February 18, February 25 or March 4. Fury’s co-promoter, Bob Arum, previously backed Usyk’s promoter, Alexander Krassyuk’s, statement that the two are in negotiations for their undisputed title fight and have agreed to have no interim fights in the meantime.