GLORY Announces Latin America Deal
As GLORY prepares for GLORY 51 this weekend, the kickboxing organization has announced a multi-year broadcast deal with FOX Sports Latin America.
The deal will last until the beginning of 2020, and began with GLORY 50 Chicago. The new agreement will bring GLORY numbered events to 50 million households in Mexico, Central America, and South America, excluding Brazil.
“Increasing our Latin American footprint is crucial as GLORY continues to grow its global presence,” said Marshall Zelaznik, CEO, GLORY. “Our roster includes incredible talent from that part of the world, and with our global event aspirations, we will be looking to activate GLORY for all our fans in the region to experience.
“Partnering with FOX Sports, which has a wealth of experience in the fight space and excels as a sports broadcaster, is a great way to ensure that GLORY fans will be able to watch our top-tier athletes compete in this amazing sport.”
“We are thrilled to add GLORY to our fighting programming lineup. GLORY’s exciting kickboxing events will no doubt enhance our FOX Fight Club franchise, which already features the best of fighting, including Boxing, MMA and now kickboxing,” stated Francisco Pazmiño, Senior VP of Acquisitions and Programming Strategy for FOX Sports Latin America.