WATCH: Fighting in the Age of Loneliness Pt 5
In the fifth edition of Fighting In The Age Of Loneliness, Felix Biederman and Jon Bois look into the UFC in the 2010s, journeying into the mainstream. They look at: the television with deal with Fox; issues with fighter pay, including the company’s exclusive uniform deal with Reebok; the implementation of drug testing in partnership with USADA, and how it’s affected the career of Jon Jones; the addition of Ronda Rousey and women’s divisions to the UFC; and the rise of Conor McGregor.